So you’ve decided to start a podcast for your ZYIA business. Sweet! Let’s talk about how to use SquadCast to record remote interviews.
Sure- you could use Skype, ZOOM, or a service like Zencastr, which provides up to 8 hours per month free.
For Run Lift Mom, I prefer using SquadCast because it allows me to be face to face with my guests and create a sense of intimacy. Bonus: the audio sounds about 1000 times better than you would get with the aforementioned platforms.
There’s no download required beforehand for your guest and it’s a really professional, seamless experience for them.
After you use SquadCast to record, you can mix the two separate tracks in app. From there, you’ll have studio sounding audio but if you’re a perfectionist you can run your MP3 file through Auphonic. The automated template will even out the volume and reduce hum to the point of publish.
You can use Auphonic free for 5 hours per month, which is more than enough for most people.
SquadCast eliminates the need for popular editing tools like Garage Band or Audacity; there is a charge but it is well worth it!
Note: SquadCast offers military and nonprofit discounts and has packages that range monthly, quarterly, bi-annually, and annually.
SCHEDULING
As you start to do podcast guest outreach, use a service like calendy to share your schedule. Once confirmed, you can send a SquadCast link or digital invite for your guests calendar.
Spoiler alert: life happens. People will cancel on you. You’ll forget to press record (true story!).
If you’ve got a few episodes “in the can”, you’ll be in control and be able to publish along with your schedule. If a guest cancels, just plan another time and play a ready to go show!
I typically send recording instructions as well as a show outline to my guests. I let them know the goal of the show and ask for any needed marketing material (headshot, logos, links) before our time together.
The goal is to provide an excellent experience for the guest!
When your guest has a great time, they’re more likely to share your episode, which increases your downloads and audience! If you’re really blessed, they’ll come on for a round 2 with you!
If you have an interview format, ask a friend to do you a favor. It may be so great you end up publishing it as your first episode like I did!
Go deep
If you’re in direct sales and are thinking about starting a podcast, connect with me!
I recorded an episode about starting a podcast with my friend Anna. We have very different shows and strategies, but she uses hers to complement her personal brand, which includes a direct sales brand called Beautycounter.
You can also check out Anna’s blog and listen to Curiouser & Curiouser podcast to see a different direct seller using this strategy well!
I offer coaching services and guidance and have firsthand experience selling ZYIA Active while hosting Run Lift Mom, which has been featured on New & Noteworthy and charted at number 17 in Kids & Family!
